1. What cookies and similar technologies are
Cookies are small files or identifiers used by websites and digital services to provide functionality, store preferences and, in some cases, measure usage or campaigns. We may also use similar technologies, such as browser localStorage, to store your privacy preference locally on your device.
2. How we classify these technologies
Necessary
Used for core functionality, security and storage of your privacy preference. They cannot be disabled in the manager because the landing page needs them to respect your choice.
Analytics
Help us understand how visitors use the landing page and evaluate performance. They remain disabled by default and load only after authorization, when a tool is configured.
Marketing
May be used to measure campaigns, attribute conversions and create advertising audiences. They also remain disabled by default and load only after authorization, when a tool is configured.
3. Technologies used in this version of the landing page
| Technology | Provider | Category | Purpose | Duration / activation |
|---|---|---|---|---|
templum_consent_v1 (localStorage) |
Templum Mídias | Necessary | Store cookie choices. | Up to 180 days |
| Google Fonts | Presentation resource | Load interface font families. | Requested on page load; not controlled by optional cookie categories. | |
| Google Calendar Appointment Scheduling | Functional, with on-demand preparation | Prepare and open the scheduling interface when a visitor chooses to book a conversation. | On desktop, the connection may be prepared and scheduling resources may be warmed after the visitor’s first real interaction (for example scrolling, pointer movement or keyboard input) to reduce waiting time when the calendar is opened; on mobile, the CTA opens the service directly. Google may use its own technologies within the service. | |
| Google Analytics 4 | Analytics | Analyze landing-page usage and performance. | Configured with measurement ID G-BEN4K9PEM6; loads only after Analytics consent is granted. | |
| Meta Pixel | Meta | Marketing | Campaign measurement and attribution. | Configured with Pixel ID 28043512228631388; loads only after Marketing consent is granted. |
This list should be updated whenever a new analytics, marketing, chat, embedded video or other third-party technology is added.
4. What happens before and after consent
Before you choose
Optional Analytics and Marketing technologies remain blocked. The landing page uses only resources required for display, security and storing your choice. Google Calendar is not used for tracking. On desktop, after a real visitor interaction, the site may prepare the integration in the background to reduce waiting time if the calendar is opened; on mobile, the service is accessed directly through the CTA.
If you reject non-essential cookies
Optional tools remain blocked and your decision is stored locally so it can be respected on future visits.
If you accept Analytics
A configured analytics tool may load and record browsing events to measure performance. In the current architecture, Google Analytics 4 can initialize only after this authorization.
If you accept Marketing
Configured marketing tools may load for measurement and attribution. In the current architecture, Meta Pixel can initialize only after this authorization.
If you withdraw consent
The landing page stops new activations for that category, sends withdrawal signals to supported tools and attempts to remove common first-party cookies associated with those technologies. Third-party cookies that cannot be removed by the site may require changes in your browser or provider settings.
5. How to change your choice
You can reopen the panel at any time through Cookie preferences in the footer. You can accept all categories, reject non-essential cookies, or authorize Analytics and Marketing separately.
Optional categories always start disabled when there is no valid saved choice. Where consent is required by applicable law, it should result from a valid, informed and affirmative choice.
6. Third-party services
When you use scheduling or access WhatsApp, Instagram or LinkedIn, you interact with external platforms that may use their own cookies or technologies under their respective policies. Templum does not directly control technologies installed on those third-party domains.
7. Changes to this policy
This policy will be reviewed whenever there is a relevant change to the technologies used, processing purposes or legal requirements. The date of the latest update is shown at the top of the page.